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hospital marketing
Marketing to Hospitals: Strategies for Success in the Healthcare Industry

Over the last few decades, the demand for medicine and medical technology has increased rapidly. The industry is projected to reach $22.57 trillion by 2031. As the healthcare market continues to grow, it’s important for suppliers and service providers to

doctor using a tablet
The Basics of Marketing to Doctors

Marketing to doctors can be a challenging task due to the busy nature of doctors. The jam-packed schedule of doctors can take them from one patient to another from place to place. During a doctor’s downtime, that’s when they’re bombarded

chiropractor with a patient
Aligning Your Marketing Strategy: Advertising to Chiropractors

Advertising your services to chiropractors can be a great way to expand your business. Among the professions in the United States, chiropractors are expected to grow at least nine percent within the next ten years, which is above average. Currently,

woman marketing to a lawyer
Learning to Market to Law Firms: Everything You Need to Know

When you’re thinking about marketing to lawyers, you should know that these professionals require a specialized approach. Lawyers don’t sell products; they sell their services. The value of their practice is defined by their expertise and is honed through years

chef preparing utensils
Into the Frying Pan: A Quick Guide to Marketing Services to Restaurant Owners

Standing out from the crowd as a restaurant owner can be hard. The restaurant industry is known for its competitiveness. Food and marketing trends change swiftly, and businesses must adapt or board up. This is where marketing companies come in

construction company
Questions to Ask When Going the Next Level: Generating Leads for Construction Companies

Construction professionals know how competitive the construction industry is. To get clients to hire your construction company, you’ll need to do more than just offer high-quality work at economical prices, you also need to keep a good rapport with customers

real estate industry
5 Tried and Tested Real Estate Industry Lead Gen Tactics

In the real estate industry, lead gen is a task that realtors must know how to perform to successfully grow their business. The number of clients you have in your phone book can dictate how well you can keep your

woman attending telemedicine session
Bringing Health to Your Inbox: Promoting Telemedicine

The promotion of telemedicine has made healthcare much more accessible to those who don’t have the time to go to the doctor’s office. Telemedicine has positively affected the lives of many – especially because people are getting the care they

dentist checking child's teeth
Creating a Dentist Referral Network to Expand Your Practice

In the dentistry industry, it takes a lot of training and equipment to be able to perform all the services your patient. Different procedures may need specialists but of course, you don’t want to leave your patient empty-handed when you

interior designer working on the colors for the client
7 Interior Design Business Ideas to Gain New Clients and Reengage Old Ones

As an interior designer, you know how important it is to constantly work on new projects that keep your creative juices flowing. However, getting a steady stream of clients – especially if you’re new to the business, can be a